The best things to do in Alicante go beyond beaches and sunshine. Combine one major city highlight, time in the historic center, and relaxed moments along the Mediterranean waterfront.
For most first-time visitors, the smartest Alicante plan is simple: explore Santa Barbara Castle, spend time in the old town, walk the Explanada and waterfront, and leave space for Postiguet Beach or another sea-facing break.
Quick Takeaways
Start here: The best things to do in Alicante go beyond beaches and sunshine.
Planning note: For most first-time visitors, the smartest Alicante plan is simple: explore Santa Barbara Castle, spend time in the old town, walk the Explanada and waterfront, and leave space...
By Mara Vale for Eurly. Last verified: 2026-04-19.
Best Things to Do in Alicante: Quick Booking Strategy
Before booking multiple tours, remember that Alicante is a compact city. A lighter itinerary often creates a better experience.
- Make Santa Barbara Castle your main anchor activity.
- Leave room for spontaneous walks and waterfront time.
- Use our guides on where to stay in Alicante and the Alicante 3-day itinerary before building a complex schedule.
Top Things to Do in Alicante for First-Time Visitors
1. Visit Santa Barbara Castle
Santa Barbara Castle is one of the most important attractions in Alicante. The hilltop position provides sweeping views of the city, marina, coastline, and Postiguet Beach while helping visitors understand the layout of Alicante.
- Why it is worth it: Outstanding views and a strong introduction to the city.
- Time needed: 1.5 to 3 hours.
- Book ahead: Usually not required, but check access options.
- Nearest area: Castle hill above Postiguet Beach.
2. Explore Alicante’s Old Town
The historic center adds depth and atmosphere to a visit. Wandering through older streets and local squares provides a different perspective from the waterfront.
- Why it is worth it: Historic character, architecture, and local atmosphere.
- Time needed: 1 to 2 hours.
- Book ahead: No.
- Nearest area: Old town and city center.
3. Add a Coastal or Marina Experience
Alicante’s coastline supports a variety of boat trips, marina walks, and sea-focused experiences. Choose one only if it fits your travel style and schedule.
- Why it is worth it: Adds a different perspective on the city’s coastal setting.
- Time needed: Varies.
- Book ahead: Recommended during busy periods.
- Nearest area: Marina and waterfront.
Free and Low-Cost Things to Do in Alicante
Walk the Explanada de España
The Explanada is one of Alicante’s signature public spaces. A relaxed walk here is one of the easiest and most enjoyable ways to experience the city’s coastal atmosphere.
- Why it is worth it: Classic Alicante scenery and waterfront energy.
- Time needed: 30 to 90 minutes.
- Book ahead: No.
Spend Time in the Old Town
Even visitors focused on beaches should set aside time for the old town. It provides history, viewpoints, and a more local feel than the seafront alone.
- Why it is worth it: Adds culture and atmosphere to your trip.
- Time needed: 1 to 2 hours.
- Book ahead: No.
Relax at Postiguet Beach
Postiguet Beach sits close to the city center, making it one of the most convenient places to enjoy the Mediterranean without leaving town.
- Why it is worth it: Easy beach access and sea views.
- Time needed: 1 to 3 hours.
- Book ahead: No.
Quick Comparison: What to Prioritize in Alicante
| Activity | Best For | Time Needed | First-Timer Value |
|---|---|---|---|
| Santa Barbara Castle | Views and orientation | 1.5 to 3 hours | Very high |
| Old Town | History and atmosphere | 1 to 2 hours | High |
| Explanada and Waterfront | Relaxed coastal walking | 30 to 90 minutes | High |
| Postiguet Beach | Beach time and relaxation | 1 to 3 hours | High |
| Coastal Add-On | Boat or marina experiences | Varies | Medium to high |
Mini Plans for Alicante
Mini Plan 1: Classic First Visit
- Morning: Explore the center and old town.
- Afternoon: Visit Santa Barbara Castle.
- Evening: Walk the waterfront and enjoy dinner.
Mini Plan 2: Seafront-Focused Day
- Morning: Explanada and waterfront.
- Afternoon: Postiguet Beach.
- Evening: Return to the old town.
Mini Plan 3: Castle and City Balance
- Morning: Santa Barbara Castle.
- Afternoon: Lunch and city-center exploration.
- Evening: Final walk along the sea.
Common Alicante Planning Mistakes
- Trying to fit too many attractions into a short stay.
- Combining a full castle visit and full beach day without enough downtime.
- Ignoring accommodation location when planning daily activities.
- Treating the waterfront as a transit area instead of an attraction.
- Adding extra tours when a simple city-and-sea day would be more enjoyable.
FAQ About Things to Do in Alicante
What should I prioritize first in Alicante?
Most first-time visitors should prioritize Santa Barbara Castle, the old town, and time along the waterfront.
Is Alicante mostly about the beach?
No. The beach is important, but the city center, castle, and historic areas are equally valuable parts of the experience.
Are there enough free things to do in Alicante?
Yes. Walking the Explanada, exploring the old town, enjoying viewpoints, and spending time at the beach are all affordable or free activities.
How many days do you need in Alicante?
A short city break works well. Most visitors can see the main highlights in a few days while still enjoying a relaxed pace.
Official Alicante Resources
- Alicante City & Beach Official Tourism Site
- Santa Barbara Castle Information
- Alicante Old Town Route
Next Reads
- Main Alicante travel guide
- Where to stay in Alicante
- Alicante 3-day itinerary
- Alicante airport to city guide
- Alicante budget guide
- Valencia to Alicante route guide
Mara Vale
Mara Vale writes Eurly travel guides for first-time Europe visitors who want practical routes, realistic pacing, and fewer avoidable planning mistakes.
Eurly guides are written to help readers make confident travel decisions, but opening hours, ticket rules, transit disruptions, and local conditions can change. Always verify key reservations and official schedules before you travel.